So you've just bought some caviar--now what?

Buying caviar can be intimidating, and not just because of the price. Not many people eat it with any kind of frequency, and so the question we often get is, "How do I serve it?" Here are a few suggestions we have for you:

• Serving it: Keep it in the coldest part of the fridge (never in the freezer, though) until about 15 minutes before serving it, and don't open the container until you're ready to eat. Serve it in the container it comes in or on a small plate or bowl. It's best to keep it chilled on a bed of ice, to keep it fresher longer.
• Eating it: The classic way to eat caviar is on a blini (basically a small crepe). Thin slices of a baguette, lightly toasted will work, too--just make sure it doesn't get crunchy. Add a dab of butter or creme fraiche, and a small spoonful of caviar on top and that's all you need. You can also include diced red onion, capers, and even smoked salmon, if you like. A touch of caviar can work well over a baked potato, too, with mascarpone and chive, or over hard-boiled eggs. I wouldn't waste good caviar on recipes like that, though. Top-shelf caviar in particular, like Beluga or Osetra, has such a fine texture and flavor that too many flavors can often just get in the way. My recommendation: keep it simple. Why complicate things when you're indulging yourself?
• Drinking with it: Of course, keeping it simple doesn't mean you shouldn't have a drink with your caviar, right? There are two classic options in this department: you could do a glass of ice-cold vodka, straight up (just be sure you serve a good vodka--low quality vodka served straight up can be harsh!) Your other option, of course, is Champagne. It can make for a truly elegant experience (and is a bit more user-friendly than vodka). They can get pretty pricey, but if you're feeling tapped out by the caviar purchase, not to worry! There are plenty of great sparkling wines in the $20 range that will match up with it beautifully. Just ask one of our wine guys to help you out with your selection!